ANN COOPER
[Multiple Video Projects: Branding-Viral-Marketing-Educational-Tutorial-PSA, Social Media Outreach]

Ann Cooper is a champion tirelessly working to reform School Lunches. We have created over 60 videos together, and have been honored to help bring her voice and mission alive.

This project began by scripting the message as told by a 2nd grader. Our friend and outstanding illustrator Brad Haubrich created detailed layered illustrations which establish the world and characters for this vignette. An original score was developed and hours of animation proceeded. The final PSA was used to spread Ann’s message through a PR campaign pressuring congress to renew the National School Lunch Act.

ANN COOPER CASE STUDY